He came to the country after graduating from IU during a rough economic time where more job opportunities existed in the Southeast Asia region. He immediately fell in love with the country and didn't want to leave so he moved full time to Thailand.
"I'm an entrepreneur at heart and wanted my own business, but to have a company with a positive purpose is my calling," Carraway said. "I had friends working with NGOs, nonprofits and social enterprises, and knew I wanted to do more meaningful work as well, not just hustle for money. I learned from others about social enterprise business and how running a 'for-profit' company that does some good in the world could exist."
Carraway met his future business partner, who was trying to bring more work to local women in northern Thailand through a hammock weaving operation. The two immediately hit it off and began working together on developing new products. They ultimately created Flying Squirrel Outfitters, which provides sustainable economic opportunities to women in the area. The business has been in operation for three and a half years and is continuing to grow.
"This has been the most challenging and rewarding endeavor of my life," Carraway said.
A game changer
Flying Squirrel Outfitters started out selling travel hammocks to tourists in Thailand. Now the company manufactures reusable shopping bags and totes, providing an alternative to single-use plastic bags. The products are made from upcycled plastic bottles recovered from Thai beaches.
The Kelley GLOBASE team came to help Carraway and Flying Squirrel Outfitters better understand and focus their marketing efforts and strengthen accounting practices.